Waterford to Introduce Exclusive Pattern to Commemorate EVINE Live's Valentine's Weekend Broadcast From The Plaza in NYC

"The Plaza Waterford Collection" Designed to Celebrate the Company's Transformation to EVINE Live

MINNEAPOLIS, MN--(Marketwired - Feb 4, 2015) - EVINE Live Inc. (NASDAQ: EVLV), a digital commerce company currently operating as ShopHQ, today announced that Waterford will introduce "The Plaza Waterford Collection" to commemorate the Company's transformation to EVINE Live. The exclusive pattern will be available only at EVINE Live and will be launched during the Company's live broadcast from The Plaza in NYC on Valentine's weekend.

"Waterford has been a great partner and a favorite of our customers for many years," said Mark Bozek, CEO of EVINE Live. "It's exciting that such an established and well-respected brand is unveiling this new pattern designed exclusively for our customers."

"Waterford is thrilled to be part of EVINE Live's inaugural broadcast from The Plaza," said Tom Brennan, Waterford Spokesperson and Artisan. "It is a great opportunity and we are honored to be chosen to design a pattern inspired by The Plaza and offered only to EVINE Live customers."

"The Plaza Waterford Collection" will be offered on February 13-14 during the Company's live broadcast from The Plaza in New York City. During the special presentations, customers will have the choice of a set of four champagne flutes or wine goblets at a special value. The exclusive collection features iconic Waterford wedge cuts and pulled stems using Waterford Lead Crystal. Known for their luxurious collection of traditional and contemporary tabletop items, Waterford has been handcrafting in Europe using high-quality crystal for centuries.

In addition to the new exclusive brands expected to be unveiled during the Valentine's weekend broadcast, Waterford joins EVINE Live's other established national and proprietary brands. For more information, visit evine.com/evinelive.

About EVINE Live Inc.
EVINE Live Inc. (formerly ValueVision Media, Inc.) is a digital commerce company that operates ShopHQ, a 24/7 interactive digital shopping and entertainment experience. ShopHQ, known for its television home shopping and on-line retail platforms, is available in 87 million television homes, online at shophq.com and via the Company's mobile apps. The Company is focusing on new proprietary products and brands in fashion, beauty, jewelry, home and fitness.

WWRD US, LLC is the U.S. operating division of WWRD Holdings Limited, the leading provider of luxury home and lifestyle products worldwide, which distributes and sells a number of well-recognized brands, including Waterford, Wedgwood, Royal Doulton, Royal Albert, Minton, Johnson Brothers and Franciscan. WWRD Holdings Limited maintains unique licensing arrangements with some of the most high-profile innovators in the home and lifestyle market, including Vera Wang, Jasper Conran, Monique Lhuillier, John Rocha, Barbara Barry, Gordon Ramsay, Martha Stewart and Michael Aram. WWRD Holdings products are distributed through premium department stores and independent retailers and wholesalers around the world, including the United States, United Kingdom, Japan, Canada, Australia and Ireland. WWRD Holdings employs more than 3,700 people worldwide.

About The Plaza
As one of the world's most iconic hotels, The Plaza hotel has set the standard for luxury and service since first opening its doors in 1907. Ideally situated on Fifth Avenue at Central Park South, The Plaza prestigious address continues to define elegance with unmatched service and an ever-evolving modern sensibility. A true Urban Resort, The Plaza boasts an extraordinary portfolio of refined experiences. Lifestyle, beauty and wellness offerings cater to guests and locals alike, and include a world-class retail collection with The Shops at The Plaza, the flagship location of Warren-Tricomi Salon, the only U.S. Caudalie Vinotherapie® Spa, and the preeminent integrative medical and fitness center, LA PALESTRA. The Palm Court provides a quintessential New York experience with its famed Afternoon Tea, and the opulent Grand Ballroom continues to host the world's most memorable events. The Plaza hotel is also home to The Champagne Bar, The Rose Club and The Plaza Food Hall, a 30,000 square foot culinary oasis anchored by The Todd English Food Hall. Designated as a New York City Landmark in 1969, this timeless destination is also the only New York City hotel to be selected as a National Historic Landmark. The Plaza hotel is managed by Fairmont Hotels & Resorts. For reservations and additional information, please call 888-240-7775 or visit www.fairmont.com/theplaza.


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Chris Eddy
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